Journal article
27 September 2019
The Model Of Customer Engagement With The Brand On Social Media In The Banking Industry
Published in Quarterly Journal of Bi Management Studies
- Authors
- Dr. Zohreh Dehdashti Shahrokh,
- Mahmoud Mohammadian Mahmoudi Tabar,
- Masoud Keimasi,
- Ali Asghar Sajedifar
- Publication date
- 27 September 2019