Model Of Customer Word Of Mouth Advertising Influence On Purchase Intention In Social Networks

Published in Journal of Consumer Behavior Studies

Authors: Dr. Zohreh Dehdashti Shahrokh,
Mohammad Tabesh,
Sajjad Fattah Naserabad
Publication date: 9 February 2022

Model Of Customer Word Of Mouth Advertising Influence On Purchase Intention In Social Networks | Dr. Zohreh Dehdashti Shahrokh